Every business wants to stand out in the crowd. And that is why they invest in branding to gain differentiation. But branding comes at a price not many small businesses can afford. Luckily, there are several design apps that can help small businesses create a unique look and feel without costing too much. In this article, we will look at some of the top graphic design apps for your business.
How to Choose the Best Graphic Design App for Your Business
Demand for graphical assets such as logos, infographics, and banners has led to the availability of various design software and apps. Whether you are going to use them just for your company or start a business, there a lot of options you can consider. Here are some simple tips to choose the right design app for your business.
- Figure out the task first: A clear understanding of what you need the software for will help you narrow your search and identify the best option.
- Determine your budget: Most graphic design tools offer a basic package for $30 a month. The more advanced versions are priced higher. The budget you’re willing to allocate for design will determine the option that works best for you.
- Consider the skill level: Is the user well experienced in graphic design or will it be a start from scratch? The skill level is crucial to figure out how intuitive the software must be to provide desired results.
- Credibility of vendor: Many software developers provide a host of user-friendly features to help businesses. Choosing a credible vendor can help you save time and money.
- Ensure logistical ease of use: Some tools are not supported on all devices. Some are available only on Mac. Before choosing the tool, it’s a good idea to ensure compatibility with your device.
Best Free Graphic Design Software and Mobile Apps
Before you buy a design tool for your business, you may want to check out the following free versions that can help you make the best decision.
1. GNU Image Manipulaiton Program (GIMP)
When it comes to customization, few software tools come close to GIMP. In addition to providing a free photo editor, GIMP offers a range of high-quality functions such as customizable brushes and automatic image enhancement tools.
With GIMP, you will be able to access the same features without paying anything.
2. Pixlr X
Pixlr X is a free online editor tool with several advanced features. The best part is its simple interface, which makes it easy to use. Going a step ahead of other image editing tools, Pixlr X offers a number of cutting tools such as lasso, shape, drag, and magic.
3. Krita
Krita is an open-source tool that has been around for a while. It’s quite popular among illustrators and concept artists thanks to the various features it has on offer. More than editing, Krita is popular as a drawing tool.
4. Vectr
Vectr is ideal when it comes to working collaboratively. That’s because it comes with synchronization and live collaboration options. This makes it easy for a team to connect and collaborate on the tool.
5. Gravit Designer
Gravit Designer is a great option for vector graphics. Created by people behind Corel Draw, Gravit Designer is a free vector software with a clean interface and it can support most design tasks.
Best Paid Design Apps
There are several paid apps that are popular with designers. Paid design apps sometimes provide several advanced features that free tools don’t offer today. Below are some of the best graphic design software options.
1. Adobe Photoshop
Adobe Photoshop is undoubtedly the best graphic design software and photo editor in the world. Designers and illustrators all over the world use this software for a host of tasks including 3D modeling, typography, and drawing. Designed to be intuitive, the user-friendly interface lets designers create their own layout panels. What’s more, it’s well suited for both mobile and web design.
Adobe has recently introduced AI tools that let users remove backgrounds in seconds. Adobe Creative Cloud regularly updates the software to update design tools.
2. Canva
Canva is a feature-rich editing tool. Ideal for making image adjustments such as resizing, cropping, and adding effects, Canva also provides features to do more. This includes a font combination picker, photo collage maker, and a color palette tool.
3. Photoscape
If you are looking for a good photo editing tool, Photoscape is probably one of the best options. With a range of filters and effects, you can use this free image editing software to improve images. You can also use it to create slideshows, work on animated GIFs and convert RAW images. With its self-explanatory features and options, Photoscape is one of the best editing tools for beginners.
4. Adobe Illustrator
When it comes to vector drawing and editing, Adobe Illustrator is the industry standard. From logos to artwork, Adobe Illustrator offers several features to help designers to accomplish a host of tasks. Since it’s part of Adobe Creative Cloud, you have to pay for a subscription. The software updates are free, though.
5. Genially
Genially makes data visualization easy. A powerful graphic design tool to create presentations, infographics, and quizzes, Genially is especially useful for busy users on the go.
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